Seo Tips-Info-Optimization

One of the many challenges of SEO is that Search Engine Optimization is always changing and dynamic. Think of it like a moving target trying to come as close to the center target as we can. Many SEO’s spend alot of time trying to optimize for x, others for y and some for both but as the structure of the web changes so must search engine optimization. Trying to understand Google’s algorithm can be extremely difficult, in fact in early 2008 Google’s Matt Cutts wrote about a filter that he did not know existed until after he was alerted to it.

What is Page Rank?

Page Rank is an independent measure of Google’s perception of the quality/authority/credibility of an individual web page. Google displays a websites page rank by assigning a number of 0-10 with 10 being the best (only 10 I have seen is Google itself.

What is myth and what is fact about Page Rank

There is alot of myth, facts, opinions and debates about Google Page Rank and how is calculated and determined with one unanimous fact surfacing. (Drum roll please………) How many webpages are linking to you and there page rank being passed to your page. A web page that links to your web page is considered an inbound link and is viewed by Google as a vote of confidence. What you do with that “vote of confidence” and page rank is up to you but make it count,  pass it wisely and DO NOT bleed that rank all over th place.  I have seen and tested in many cases if you manage your page rank properly combined with proper on page seo factors, proper keyword density you can create better rankings.

Need to know your page rank? Download and use the Google Toolbar. Once you have it running it will display a small horizontal bar. This bar will be grey for no page rank and green for the mount of page rank you have.

Page Rank Category of Rank:

0-3: New sites or sites with very minimal links

4-5: Popular sites with a fair amount of inbound links

6: Very popular sites that have hundreds of links, many of them quality links

7-10: Usually large companies like yahoo, google, walmart.

Obtaining Page Rank
HELP!! I want page rank

Ask yourself this question….How do you eat an elephant?

Well the answer is simple, 1 bite at a time. So take the small steps (bites) necessary to achieve the big goal (elephant).  Start by having relevant information and being sort of an authoritative voice. Other websites will link to you as they see you as an “Expert” in your field.  If people are talking about you and like your products then you are probably going to get some free high-quality links and this leads us to the paradox of SEO: “the less reliant your site is on Google the more Google will want to rely on your site.”

(I will discuss combining the elements of seo and ecommerce later on)

Page Rank – True or Not True?

1. Does posting my website or leaving comments on forums with my website help my page rank? Not True
Most sites assign a rel=nofollow attribute to the link NOT allowing the page rank to follow to your site.

2. The Page in Page rank is actually referring to Larry Page the co founder of Google. True
The Page in Page Rank refers to the inventor of the Page rank algorithm and not the actual webpage, which is the most common mistake people make.

3. Once I get Page Rank or increase my page Rank my traffic will soar? Not True
Your IBL’s (inbound links), site content and SEO efforts are offering the opportunity to increase your visibility in Google in turn helping to promote your site to better influence traffic.

Feel free to contact me